Capital Towers

Real estate promo site

Capital Towers

Real estate promo site

Capital Towers

Real estate promo

site

Capital Towers

Real estate promo site

Capital Towers

Real estate promo site

Role

Role

UX / UI Designer

UX / UI Designer

UX / UI Designer

UX / UI Designer

UX and UI Designer

Timeline

Timeline

1 week

1 week

1 week

1 week

Platform

Platform

Web, Mobile

Web, Mobile

Web, Mobile

Web, Mobile

Constraints

Constraints

Same look and feel

Same look and feel

Same look and feel

Same look and feel

Short description of retro project:

Short description of retro project:

Capital Towers is a premium, modern high-rise real estate development. It features striking contemporary architecture designed to offer high-end living or commercial spaces.

Capital Towers is a premium, modern high-rise real estate development. It features striking contemporary architecture designed to offer high-end living or commercial spaces.

Capital Towers is a premium, modern high-rise real estate development. It features striking contemporary architecture designed to offer high-end living or commercial spaces.

Capital Towers is a premium, modern high-rise real estate development. It features striking contemporary architecture designed to offer high-end living or commercial spaces.

The landing page for Capital Towers wasn’t delivering results. Users weren’t booking viewings or making calls, and most left within seconds.

The landing page for Capital Towers wasn’t delivering results. Users weren’t booking viewings or making calls, and most left within seconds.

The landing page for Capital Towers wasn’t delivering results. Users weren’t booking viewings or making calls, and most left within seconds.

The landing page for Capital Towers wasn’t delivering results. Users weren’t booking viewings or making calls, and most left within seconds.

My task was to identify the issues and propose a solution. The site suffered from a long preloader, broken scrolling, weak navigation, and lack of content. I reworked it from the ground up while keeping the original look and feel.

My task was to identify the issues and propose a solution. The site suffered from a long preloader, broken scrolling, weak navigation, and lack of content. I reworked it from the ground up while keeping the original look and feel.

My task was to identify the issues and propose a solution. The site suffered from a long preloader, broken scrolling, weak navigation, and lack of content. I reworked it from the ground up while keeping the original look and feel.

My task was to identify the issues and propose a solution. The site suffered from a long preloader, broken scrolling, weak navigation, and lack of content. I reworked it from the ground up while keeping the original look and feel.

45

%

Bounce rate dropped as users stayed engaged

45

%

Bounce rate dropped as users stayed engaged

45

%

Bounce rate dropped as users stayed engaged

45

%

Bounce rate dropped as users stayed engaged

45

%

Bounce rate dropped as users stayed engaged

60

60

60

%

%

%

Increase in bookings for apartment overview

Increase in bookings for apartment overview

Increase in bookings for apartment overview

60

%

Increase in bookings for apartment overview

60

%

Increase in bookings for apartment overview

3

3

3

X

X

X

Increase in traffic from
search engines

Increase in traffic from
search engines

Increase in traffic
from search
engines

3

X

Increase in
traffic from
search engines

3

X

Increase in traffic
from search
engines